Create a Stellar Direct Mail Marketing Campaign in Five Steps

by Victoria Edstedt | Feb 21, 2020 | Direct Mail, Marketing

With the rise of the internet, the print industry declined. Phone books vanished, landing pages replaced flyers and direct mail slowed down. But it made a surprising comeback! As email boxes get filled with promotional junk, more consumers value a personalized,...

Guess What’s Back in Style? Direct Mail! Here’s How to Use It

by Victoria Edstedt | Feb 7, 2020 | Direct Mail, Marketing

This article by the Small Business Administration says direct mail is hot again. It’s true. As digital marketing has become saturated, Millennials, as well as others, are looking at the attention grabbing, personalized, hand delivered communication that comes to their...

Ready to Kick Off 2020 With a Stellar Automated Marketing Plan?

by directmailsvcs | Jan 21, 2020 | Direct Mail, Marketing

As the new year approaches many people consider what changes they want to implement when the calendar turns. Businesses do this as well – evaluating what’s working, what isn’t, and what fresh changes they can implement for greater results, whatever those desired...

Direct Mail Marketing: Does it still work in 2019?

by directmailsvcs | Nov 22, 2019 | Direct Mail

Yes, offline marketing still delivers results in 2019. Creative marketers who tug at their prospects’ heart strings with stunning visuals or unusual mailers can really make an impact with direct mail. A whopping 4.4 percent of campaigns received a snail mail response...